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The Macallan Trilogy launch

The Macallan

How everything started

To support the Global launch of The Macallan Double Cask 12 year old Malt whisky, S+L created some educational assets for the internal brand ambassador team. This included a stylish brand ambassador bag that contained all the magic needed to bring the brand to life in bar. We also created some signature serves that flip whisky on its head and are of course tasty. 


We arranged a photoshoot at a rainy Kew Gardens with Rob Lawson and the team, with alot of umbrellas and some mad lighting skills from Ben Etridge we pulled off some cracking images. 

We made bespoke cases for each of the Global Macallan Brand Ambassador team so they could rock up to training sessions with the correct knowledge and looking good.


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